LINGUA
Reveal previously undetectable facets of your customers’ minds and hearts
A novel science-based system that tells you if your campaign is achieving its intended motivational goals
We always secretly wondered if our clients’ marketing materials were actually working…
Were they making customers think differently?
Were they motivating customers to do something new or different?
Were they making customers feel the way they should?
…but with conventional methods we could never be sure
We built LINGUA to quantify attention and engagement, measure motivation, and delineate the type and intensity of evoked emotions.
These expanded insights have the power to:
Scientifically identify winning content
Measure how well marketing content delivers on intended goals
Explain why marketing materials work (or don’t)